4. KIDSWEAR FASHION DESIGN
Kidswear fashion design consulting involves providing expert guidance and creative solutions to brands, retailers, and manufacturers in the children’s apparel market. This service encompasses the design process, focusing on the concept development and ensuring that the designs are not only fashionable but also functional, safe, and suitable for children.
All starts with market research, trend analysis and competitor’s evaluation. Understanding the needs, preferences, and buying behaviours of the target demographic (parents and children), identifying current and upcoming trends in kidswear, including colours, fabrics and patterns; and assessing competitors’ products and strategies to identify opportunities and gaps in the market will be key before moving into concept and design development.
Support the fabric and trimming selection, and the prototyping to test the design, fit, and functionality.